pitchbooking

Checkout Upgrades - Google Pay, Apple Pay and More

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Fearghal Campbell \\ 17 Dec 2024

Checkout Upgrades with Pitchbooking

At Pitchbooking, we are committed to making it as seamless as possible for your customers to pay for the hire of your facilities or register for sporting events you are organising. Our mission is to simplify the booking and payment process, ensuring that both facility owners and customers can manage their bookings effortlessly.

Since our launch in 2018, we have been offering seamless online payments as a standard feature, partnering with Stripe to make this happen. The reason behind this upgrade is simple: we believe in providing a user-friendly experience that makes it super easy for your customers to pay you while streamlining your administrative tasks. We aim to save you time and effort while improving your overall customer experience.

Why the Upgrade to Stripe Elements?

We’re excited to introduce the new Stripe Elements product as part of our continued effort to improve the payment process. This upgrade offers a wide range of benefits, not just for you but for your customers as well.

With Stripe Elements, customers can choose from a variety of payment methods, which makes the checkout process faster and easier. By offering more payment options, you increase the likelihood of successful transactions, ultimately improving customer satisfaction and reducing the risk of abandoned bookings.

By default, the checkout page will display Apple Pay and Google Pay as payment options when the device being used has a saved payment method with either of these services. This is especially useful for customers booking via their mobile phones, as it allows for quick, one-tap payments without the need for typing card details.

What Additional Payment Options Are Available?

Along with Apple Pay and Google Pay, Pitchbooking partners can enable a range of additional payment options depending on their location. These options can vary, ensuring that both you and your customers have access to the most convenient and widely used payment methods in your area.

For example, iDEAL payments are a standard option in the Netherlands but are not as common in the UK and Ireland. By offering a mix of localised payment methods, Pitchbooking ensures that customers from different regions can complete their transactions without hassle.

Some other popular payment methods available through Stripe include:

  • Credit and Debit Cards: A classic option available for customers worldwide.
  • SEPA Direct Debit: Ideal for European customers who prefer bank-based payments.
  • Bancontact: Popular in Belgium, offering an easy way for local customers to pay.
  • Sofort: A common payment option for users in Germany and other parts of Europe.

The Impact of Payment Options on Your Business

Offering multiple payment options through Stripe Elements is not just about convenience—it can significantly impact your business's performance. By tailoring payment methods to your customer base, you enhance the user experience, making it easier for them to pay you. A smoother payment process can lead to higher conversion rates and fewer abandoned bookings.

Benefits of Checkout Upgrades for Pitchbooking Partners

1) More Flexibility in How You Charge Bookers

With the new Stripe Elements integration, you have more control over how you charge your bookers. This upgrade allows you to select from a variety of payment methods, giving you the flexibility to meet the needs of your customers. Whether you're catering to mobile users, customers in Europe, or those who prefer direct bank transfers, Pitchbooking’s flexible payment options ensure that you can accommodate everyone.

You can customise your payment options based on the regions you serve, which means your customers will always have access to the payment methods they trust and use regularly.

2) Better Conversion Rates

Stripe has highlighted in its case studies that businesses using Stripe Elements have seen an increase in their checkout conversion rates. In some cases, the increase in conversion rates has been as high as 30%, thanks to more streamlined payment options. The ability to offer customers their preferred payment method leads to fewer abandoned transactions and a smoother booking experience.

According to Stripe, businesses using their upgraded payment system experience conversion improvements ranging from 6% to 30%, which means that with the right setup, you could see substantial improvements in your business’s performance. More completed transactions mean more revenue and fewer lost opportunities.

3) Enhanced User Experience and Customer Satisfaction

A smoother and faster checkout process is directly tied to better customer satisfaction. By reducing friction at the payment stage, you provide a better overall experience for your customers, leading to increased trust and loyalty. Customers appreciate having payment options that fit their preferences, which means they’re more likely to return for future bookings or events.

Key Features of Stripe Elements

  • Apple Pay and Google Pay options by default, perfect for mobile users and those on-the-go.
  • Customisable payment methods tailored to your location, ensuring the best options for your region.
  • Increased flexibility for both you and your customers, allowing for multiple payment choices.
  • A seamless, fast, and secure checkout process that builds trust and enhances the user experience.

Learn More About Pitchbooking

To discover more about how Pitchbooking can help streamline your bookings and payment processes, click here. Our platform is designed to help you manage facility bookings and event registrations with ease, saving you time and reducing administrative overhead.

To speak to a member of our team about how we can assist you in taking your facility and event bookings online, please contact us at info@pitchbooking.com.


If you have any further questions or would like to learn more, visit our Knowledge Centre or check out our Events Page for additional resources and guidance on how Pitchbooking can help you enhance your business.

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